I took great pleasure working with the team from Zheeshee for the advertising campaign of MegaFon. As a concept artist I participated in this project and my task was to create a scene set in the mountains where the characters were climbing.
The mobile operator MegaFon has presented a new advertisement in which it talks about its main benefits. The company provides its customers with the fastest internet, the widest coverage, and the best network.The MegaFon team and the Instinct creative team have figured out a way to make themselves more known and to thank the subscribers of the operator, who number over 70 million. It turned out to be a short film, shot in collaboration with the directors of the films Ice and Major Thunder, Oleg Trofimov.
The main concept used to create the scene in the video.
Intermediate versions of concepts and the first rough sketches for the composition search.
Thanks for watching!